What do we see advantages and how we estimate the prospectives of the subject? First, it is an integration of two media channels and new opportunities in ad campaigns management.
This is new buying way through programmatic platform for Digital OOH on the Ukrainian Outdoor Advertising Market.
- For all Ukrainian Digital advertising market it's a new chance to work with two media channels in one technical window Getintent Ukraine. This is mean you can plan, launch, manage your campaigns and work with the reports.
- There are additional opportunities in DOOH planning: period choice, quantity of ad displaying, the specific DOOH network or panel.
- There is a common unit for buying two media. We implement CPM (cost-per-mille) buying model.
You can choose all the digital outdoor networks of RTM-Digital on the Getintent platform and the networks of other advertising companies as well.