12.09.2018
Digital City Board — new word in Outdoor advertising in Ukraine

"RTM Digital" has installed in Kyiv the first digital carriers of city middle format
The ad carriers of popular in European cities middle format well known in Ukraine as scrolling billboard (3,2x,24) is equipped by digital system of images' rotation. Remember this name: DIGITAL CITY BOARD. The very first ad carriers has appeared this week on the Lesya Ukrainka Boulevard in Kyiv. This is the next stage of the ambitious strategy, which "RTM-Ukraine" fulfil, for development of digital Out-of-Home advertising in Ukraine.
City board has a hi-fidelity and contrast control that allow broadcasting all formats of digital content. For the purpose of the Rules for Outdoor advertising in Kyiv, "RTM Digital" has equipped the city boards with automatic brightness control system, which provide the minimum sufficient brightness 250 nit for m2, no more than in computer. Therefore, our city boards do not dazzle drivers and are safe for all road users. It is possible for high display quality that allow providing color transfer and enforcing contrast on the smallest brightness.
In the digital project KYIV CITYBOARD we are use Digital Network Panel algorithm for content broadcasting. DNP is the place in ad unit with an adaptive playlist for placing your content synchronously and in real time on all video panels of digital networks RTM Digital. We can provide synchronization of content broadcasting in DNP KYIV and DNP BOULEVARAD for Clients' demand.
"RTM Ukraine" Group of companies keeps to the time of its' network development: until the end of the year it will be installed more than 50 digital billboards and 40 digital panels of 75" in the biggest Ukrainian cites.